![]() ![]() Available in 250ml resealable bottles, grab it, drink it, bin it and get on with the morning knowing, and feeling, like you’ve had a good start. Our new breakfast drinks deliver what you need from a decent breakfast in a deliciously smooth chocolate, vanilla, strawberry or banana drink. They generally have one thing in common – a feeling that they haven’t given themselves the best start to the day. Some eat nothing in the morning many eat foods not made for breakfast, while others snack across the morning. Over the last few years the number of people skipping a bowl and spoon breakfast has risen, we’ve launched “On The Go” to provide an option. ![]() We’re constantly looking at how the UK gets its breakfast. Our smooth, delicious Weetabix breakfast drinks are specifically designed to provide what you need at breakfast and are packed with the protein, energy and fibre of a typical Weetabix cereal with milk, so you can be sure it’s a great start to the day when you don’t want to stop. The latest advertisement on Tharoor was based on his speech at Oxford University where he eloquently argued that colonial Britain’s prosperity was built on India’s resources.Mornings just got a whole lot better. Its soft and inviting colour palette has been preserved and lightened to feel more in line with the modernised identity. “They literally bring the product home to the hearts and minds, not just the stomachs, of Indians,” writes politician Shashi Tharoor, who has made it to several of the Amul ads. Accompanying Utterly Butterly’s bold and bubbly word mark is an expressive flight path graphic, which links up to create the banner of the plane another nod to the brand’s heritage. “The cartoon ad takes up a subject from the news, draws them brilliantly, and accompany them with a tounge-in-cheek caption, usually involving a pun. Issues like the 2015 Paris attacks and North Korea taking up nuclear arms drew one-liners like “Don’t let terror Parisalyse you” and “Nuke Ruk Ruk, Arre Baba Ruk” respectively The purple-headed lass, capable of switching between several roles, has always risen to the ocassion, be it playing a crusader or a cheerleader. When Donald Trump became the subject of ridicule and rancour during the 2016 US Presidential polls, she said, “Donald’s Blowing his own Trump!”. ![]() We know what she is saying is correct,” says R S Sodhi Managing Director, Gujarat Cooperative Milk Marketing Federation (GCMMF).Īlthough of Indian origin, the unnamed girl has never shied away from making remarks on international issues. Perhaps only second to R K Laxman’s widely popular ‘The Comman Man’, the ever-mischevious Amul girl has lampooned every contoversy while managing to stay out of them herself. It goes the same way for the failure too,” writes Amitabh Bachchan in the book. For me, when the campaign covers a film of mine, I take it as an endorsement by the public of its success. “I have a copy of each and every Amul poster featuring me. The book has essays by and interviews of prominent public figures, including Karan Johar, Shyam Benegal, Sachin Tendulkar, and Shashi Tharoor, among others, who have found themselves being made the unwitting targets of the iconic Amul hoardings. From taking a dig at the intolerance debate with “Taalerance se taalerance mila!” to celebrating India winning the T20 World Cup in 2007 under the captaincy of Mahendra Singh Dhoni with “Anhoni ko Dhoni karde!”, the campaign has catered to the diverse emotions of modern India. Be it the use of the ungrammatical phrase “Utterly Butterly”, or the satirical take on the nation’s concerns and obsessions spanning the realms of politics, Bollywood and cricket, the campaign that began in 1966 continues to hold a mirror to the society, with the unfazed innocence of the Amul girl.
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